Revista Paint & Pintura - Edição 220

CLIPPING 10 | PAINT&PINTURA |Abril 2017 PIGMENTDISPERSIONS -ASMARTANDVIABLEOPTION Theuseof pigment dispersions provides a greatmany benefits and advantages for paintmanufacturers, such as shorteningproduction processtimes,acleanerplantfloor, reducedcostsand investments in equipment,easyuse, improvedcolorqualitycontrol,etc. Pigmentpreparationssimplifyproductionprocesses forpaintandco- atingscompaniesbyreducingthe infrastructurerequirementsneeded tocontrolandstorerawmaterials. Inaddition,theyalsoenablemanu- facturerstoexpandtheircapacitywithouthavingtomakeanyrelevant investmentsinpigmentgrindingordispersingequipment,accordingto BASFtechnicalmarketingcoordinatorAgnesBonioloMuciacito.“One otheradvantagetheyprovidetoourcustomers istheabilitytousethe wholeof theBASF technology inpigmentdispersion,which results in consistentquality.” TheBrazilianmarket is increasinglycatchingup to theEuropeanand Americanones,whereusingpigmentdispersions isalreadyafirmlyes- tablishedtrend,accordingtoValneLucasVieira,directoratClariquímica. “This isbecausepigmentdispersionsgive thepaintmanufacturer an opportunitytorationalizeitsproductionprocesskeepingqualityupand costsdown,asthosedispersionsaredesignedandprepared,byClariant inourcase,which istheworld’s leadingorganicpigmentproducer, to deliver unique quality, particularly by comparison topaint products formulatedwithpowderpigments.” By increasinglyoptingforpigmentdispersions, theBrazilianpaintand coatingsindustrysignalsanddemonstratesthatBrazilianentrepreneurs arewatchful for new technologies to improve both processes and costs,explainsClariquímica’sVieira.“Becausethistechnologyimproves quality and reduces both consumption andwaste of rawmaterials, makingforamuchsimplerproductionprocessthanthat involvingthe dispersionof apowderpigment, rework isvirtuallyeliminated,while handlingrawmaterials ismadeeasier,energyconsumption isreduced, andproductivity is improved.” MarceloAmaralLeitedeMacedo,salesdirectoratSintequímica,points out that themain requirement addressedby pigment dispersions is shorter process times. “In thepaintmanufacturingprocess, nothing takesmore time thanpigment grinding. If apaint producer canuse anapprovedpigmentdispersionthatcomesreadytogo, inthecolor, with thequalityandat thecost that itneeds,whywould itbother to usepigmentgrinding insteadof takingadvantageof that resource to focusonitscorebusiness,i.e.makingpaints?Majoradvantagestousing pigment dispersions include extremely shorter total process times, muchmore consistent color standardmaintenance, reduced losses, fewer color adjustments requiredduring the process (which is also cleaner),and lowerendcosts.” ChemicalengineerGraceKlein,ofSpectracolor, remarksthatpigment dispersionsfeaturinghighpigmentconcentrations,hightintingstreng- th,stabilityandgoodphysicalandchemicalpropertiesareamustinthe industry.“Inthisperiodofeconomiccrisis,competitivepriceshavebeen amajor requirement,butwithnotcompromiseonquality,ofcourse. We’veevenbeentakingafewordersfordispersionscontainingperfor- mancepigmentstoaddresstheneedforfavorablecost-benefitratios.” 21STPAINT&PINTURAAWARDS -SURVEYUNVEILSBIGFINALISTS Thesurveyforthe21stPaint&PinturaAwards,the“Oscars”ofthepaintand coatingsindustry,isonceagainunveilingthefinalistsin53differentcategories comprising the rawmaterials,paintcompaniesandpersonalities thatstood out lastyear.Theevent istakingplacenextMay12atEspaçoVilados Ipês, in SãoPaulo, alloverdinner,bringing togetherpeople representing theentire coatingssupplychain. For this 21st edition, the Paint &PinturaAwardswill be presented to the winners in39categoriesforrawmaterials,eightforpaintcompanies,andsix forPersonalityoftheYear.Supplierstotheindustryhavegainedanadditional category for thisedition: Isocyanates. Inaddition, theAutomotiveCoatings (OEM&Refinish) category is going tobe split into two: AutomotiveOEM Coatings,andAutomotiveRefinishCoatings. ThesurveyofbestsuppliersandpaintmanufacturersforthePaint&Pintura Awardshasbeencompleted.However, thevotehasyet tobeheld for the Personalityof theYear categories, withmeans that a second stageof the survey isyettobeconductedtodeterminethosewinners. Theoutthis issueforthe listoffinalistsforthe21stPaint&PinturaAwards. PAINT INDUSTRY PATHS AND INNOVATIONSDISCUSSEDAT PAINT& PINTURAFORUM INRECIFE The29thPaint&PinturaCoatingsTechnologyandManagementForuminthe NortheastRegiontookplaceonMarch23atHotelWyndhamGardenRecife, located in the townof JaboatãodosGararapes, in theRecifemetropolitan area,Pernambuco(Brazil).Overthecourseoftheday, theforumcomprised aseriesof lecturesontechnicalandmanagement-relatedthemes, including keynewdevelopments for thepaintandcoatings industry.Sponsors to the forum includedmajorcompanies likeEastman,Brenntag,ANGUS,Covestro, Elementis, IMCD,MCassab,Wacker, Serra Branca, ExataCor (Araquimica), CarbonoQuímica,Spectracolor,MoraisdeCastro, Intertox,andRudnik. Attheopening lecturefortheplenarysession,titled“Brazil’sChangingPaint Market,”deliveredbyFranciscoRácz,co-owneroftheconsultingfirmRácz, Yamaga&Associates,areviewofthemarketplacewasproposed involvinga discussionaboutthefocusonfiguresand its impactonmarketpositionsand industrialproductivity.The lecturealsowentontoreviewingprojectionsfor thefutureandthepotentialforarevolution inthecompetitiveenvironment. Theplenary sessionwas followedby“Ultrafilm 260LV: ALow-Odor, High- -PerformanceCoalescingAgentCompliantwithVOCRegulations,”thelectures providedbyMarco Tullio, manager ofMCassab’s Performance Chemicals businessunit,andFabioRosa,aresearcherspecializingonpaintsandcoatings atOxiteno. Agus technical salesmanager JoãoZuccoandUniver business coordinator FernandoGuirauParrapresentedthe lecture“AMP-95:PerformanceBench- markingAssessments,”whichdiscussedavarietyofperformancestudiesof theAMP-95system. NextcameAnaPaulaAlonsoCardoso, technicalassistantforpaintsandcoa- tingsatCovestro,whosepresentationaddressed the theme“Polyurethane andPolyasparticCoatings:EfficiencyandAdvantagesofLow-VOCSystems.” Toclosethemorningprogramcamethelecture“SolutionsfortheArchitectural CoatingsMarketEmphasizingSilicone-BasedProducts,”byBrenntag’stechni- calexpertSergioSantosandDowCorning’sapplicationengineerEvertonMa-